Things to Do in Jerez de la Frontera

Welcome to Jerez de la Frontera! We are a team passionate about taking you on a true journey through time, exploring the history, traditions and best-kept secrets of this unique city. Jerez, with its cultural wealth and hospitality, invites you to discover how the passage of centuries has shaped its essence.

Have you ever wondered where the zambombas come from? Join us on this tour to find out and we assure you that you will never see this festival in the same way again. What if we told you that wine is directly related to the Cathedral? During the tour we will tell you why. Also, would you like to see Lola Flores' iconic batas de cola? Follow us and we will reveal the secret of where they are.

With a passionate and personal approach, we will tour together the most representative places, such as the Alcázar, the Cathedral and the wineries that have made Jerez world famous, while we tell stories that will make you see this city with the eyes it deserves.

Before finishing our route in Plaza del Arenal, we will stop at the Gallo Azul, the most emblematic contemporary building in Jerez, which appears on postcards and souvenirs of the city. The visit ends very close to the Alcázar, making it easy for you to plan where to park or enjoy the local cuisine before or after the tour.

For this and much more, we invite you to join us on this exciting journey. We look forward to seeing you!

The Alcázar of Jerez is a site of great historical interest. And I don't say this just because I worked there as a guide; it's reflected in the fact that it's the city's most iconic and visited monument. Dating from the Almohad period (12th-13th centuries), inside we can admire the only mosque still standing in the city, Arab baths, mills, towers, and even a palace from the 17th-19th centuries.

A stroll around the Alcázar will lead us to discover some of the most outstanding elements of Jerez's historic center: the Church of San Miguel, the Plaza del Arena, Calle Larga, the Jewish Quarter... Each of these places hides a piece of the history of the city, of Andalusia and of Spain without having to go far.
Finally, we'll arrive at Jerez Cathedral. A magnificent building with outstanding artistic elements both inside and out.

The tour will begin at the Alcázar gate. After visiting the interior (mornings only), we will head towards San Miguel. From there, we will walk down Calle Larga, passing the Gallo Azul, and cross some of the most emblematic squares, such as Plaza Plateros and Plaza de la Asunción, before arriving at the Cathedral, where the tour concludes.

Jerez and its history through a pleasant walk.

* IMPORTANT: A ticket is required to enter the Alcázar. It costs €5, or €1.80 for those born and residing in Jerez, retirees, students of any age and country, and people with disabilities. The Alcázar is only open in the mornings from October 1st.

*IT IS NOT A GROUP, it is a visit with a maximum of six people. Consult
*This is a tour of the Center of Jerez in which we will talk about Flamenco
What is a Tabanco?
What is a Bulería?
Welcome to the Free Tour of the city of wine, horses and flamenco.
An entertaining and educational tour of the centre of Jerez de la Frontera, one of the main "cradles" of Flamenco, where we will see its most outstanding monuments and answer some questions.

• Arenal Square
• Long Street and Lanceria
• The Blue Rooster and the White Hen
• Assumption Square
• The Cathedral
• Tio Pepe Winery
• Alcazar of Jerez
• Old Alameda.

At the end, we can do some flamenco clapping so that you never forget your trip here and if you want you can come and visit a typical Flamenco Tabanco with a performance or go to dinner in the Center to end the night.

Discover the city from its Islamic origins to its internationally renowned winemaking city, accompanied by an accredited official tour guide!

Art, culture and tradition combine in the streets of Jerez with aromas of wine and orange blossom .
We'll begin our tour in Arenal Square , the scene of duels and battles, games and equestrian shows. We'll also show you one of the most charming corners of Jerez's Historic Center. Which one? You'll discover on the tour. We'll head toward one of the city's most traditional neighborhoods, the flamenco district of San Miguel, to admire its magnificent temple . We'll continue on to the city's oldest monument, our Alcázar , an Almohad fortress where we'll tell you about its history and interesting facts. We'll stop to see the weather vane of Bodegas Tío Pepe (possibly the largest in the world) and the monument to the winery's founder. We'll continue our tour through another of the city's most representative historic buildings, the Cathedral , built next to the space formerly occupied by the Great Mosque . Do you know how it was completed? We'll continue our walk through Plaza del Arroyo to admire beautiful winemaking palaces . We will arrive at the Old Town Hall from the 16th century , next to the Church of the Patron Saint and the Atalaya Tower. We will pass through charming squares , about which we will tell you their origins and interesting facts. Some of them were of great importance in medieval times, others are surrounded by orange trees and palaces belonging to winemaking families with interesting stories. We will tell you anecdotes and the origins of unique and curious buildings related to the wine industry, such as the emblematic Gallo Azul building or the Tabancos . What better way to end our tour than by visiting some magnificent 15th century cloisters that will leave you amazed. (Closed Sundays and Mondays).

Discover Jerez with the most comprehensive tour of the city. We want to leave you with unforgettable memories!

Small groups. Limited capacity.

👀Reservations for more than 6 adults 👀
For group reservations of more than 6 adults, please call +34 675 91 83 19. We will be happy to assist you!

Make the Monumental Route through the city with Mi Jerez Conoce el Patrimonio. This is a 2-hour walk through the historic center where we will know the history of Jerez through its main monuments. On this Route, we visit the Alameda Vieja, Alcázar Almohade, the Cellar area, the Cathedral, Plaza de la Asunción, San Dionisio Church, Cabildo Viejo, the City Hall, Señor de la Puerta Real Chapel, Plaza del Arenal and Gallo Azul. A visit that will not leave you go indifferent! Meet Jerez, Live Jerez, Feel Jerez.

Jerez is world-renowned for its wines, horses, and flamenco, a UNESCO Intangible Cultural Heritage.

However, our city also has another less known but equally important historical and artistic heritage , part of which I invite you to discover. on a private and personalized tour, with a maximum of five people per visit: the great Andalusian medina of Šarīš (شريش) from the 8th to the 13th centuries , with winding, narrow streets among which were located more than twenty mosques, and which was repopulated by Christians and a hundred Jewish families from 1267.

We'll begin the tour by entering the old Muslim city through the space once occupied by one of the main gates to the medina: the Seville Gate, opposite the monumental cloister of the Santo Domingo Convent , with remains that could date back to Jerez's Andalusian period. From there, we'll explore the beautiful and, in some cases, mysterious alleyways that lead to the Jewish quarter and the six neighborhoods of the old town: San Marcos, San Juan, San Lucas, San Mateo, San Salvador, and San Dionisio.

Our tour will end at the Plaza del Arenal , a space that housed an enormous maqbara or cemetery from the Andalusian period, the largest of the two it had, and which we will reach through the beautiful Pescadería street , delimited by the wall and very close to the remains that are still preserved of the old Puerta del Real or del Marmolejo.

I'll be waiting for you!