Things to Do in London
Old Money, New Money, Dirty Money in Mayfair & St James Tour: London's Super Wealthy (Not Suitable for Children)
Welcome! I’m Justin. This one of the newest of the 6 tours I lead in London, which together have gathered over 2,000 reviews averaging 5 stars (the highest on GuruWalk).
The Mayfair & St James district of London boasts the highest concentration of billionaires in Europe. Some got their money honestly, some not!
Traditionally, this part of London was home to royals and aristocrats along with the nouveau riche of Empire (the sugar-and-slave plantation owners of the West Indies and senior East India Company employees, rich from looting India and China).
Today, the old British elites are being sidelined by a tsunami of new money arriving from all over the world as London becomes the second-home capital of the world's mega wealthy.
While Britain has lost an empire, it has instead found a new role as butler and fixer to anyone who will pay. In the process, dictators, tyrants, oligarchs, plutocrats and kleptocrats have been welcomed with open arms into the UK's capital city.
But some friendly advice! If you just want to just take pretty pictures to put on social media and have no interest in history (and don't really like walking much), I am the wrong tour guide for you! My tours attract people who like ideas, history and books. If that is not what interests you, book another tour 🙂
You do get a chance to take some great photos, but also I hope you get to "think" a little about what this area of London represents as well!
Also, this walking tour is not suitable for children unless they are older teens interested in history, politics, economics or international affairs.
Still reading? OK, this is the tour's heart.
I'll navigate you through the natural habitat of many of the richest people on the planet, centring on St James's and Mayfair.
You will get to see the traditional "old money" haunts, but I'll also point out the $200 million homes and $30k-a-month apartment complexes and private members clubs beloved by the "new money" (often dirty money). And you'll see the places this new global mega elite go to shop, eat and play.
You'll also learn how the web of hedge funds, private equity companies and family offices based in this area put both clean and dirty money to work around the world: tax free of course!
Highlights of the tour include:
- Saville Row: Famed for its tailors, who make high-end suits for the world's wealthy.
- St James Street: Street hosting old money, new money and dirty money clubs along with a Russian oligarch's trophy building frozen by the UK government after Putin's invasion of Ukraine.
- Burlington Arcade: Central London's longest and most beautiful shopping arcade dating back to 1819.
- Pall Mall: The heart of London's "old money" club land, where royalty, aristocrats, politicians and civil servants mix.
- St James Square: One of the capital's most exclusive squares. Home to the East India Club, the private members only London Library and famous think tank Chatham House.
- St James Palace: The oldest royal palace in London: the venue where the King greets new ambassadors when they arrive in London.
- Marlborough House: Commonwealth Headquarters. HQ of ex and current British colonies club, the latter group of which have turned themselves into the world's largest dirty money laundering network.
- Berry Brothers: London's most exclusive and oldest wine merchant, which also hosts a hidden alley and pocket square.
- Piccadilly Arcade: A beautiful arcade of shops fronted by fashion icon Beau Brummell.
The tour will end a short walk from Piccadilly Circus underground stations. Note I do have a card reader so can take tips by credit or debit card.
City of London Tour: From Sugar and Slaves to Tea and Opium.
Welcome, I'm Justin. But some friendly advice! If you just want to take pretty pictures to put on social media (and don't really like walking much), I am the wrong tour guide for you! My tours attract people who like ideas, history and books. If that is not what interests you, book another tour 🙂
I have 6 walking tours on GuruWalk: 1) The City), 2) Soho, 3) Covent Garden, 4) the South Bank, 5) Mayfair & St James & 6) ArtLand, which together have over 2,000 reviews averaging 5 stars (the highest on GuruWalk in London).
City of London is my flagship tour.
This tour takes you through the "City of London", which is not the same thing as London!
The "City", as it's known to locals, is many things. Nowadays, we know the "City" as the central business district, with its many iconic skyscrapers, towering over ancient churches (providing the chance to take some stunning photos). It's also, however, the "old town", built within the footprint of the Roman city of Londinium.
The "City" also has its own police force, ancient laws and unique government and once financed the largest Empire the world has ever seen, spanning a quarter of the globe.
From being a European backwater in the 1500s, London became the largest city in the world in the 1800s, the centre of immense power and wealth.
I'll tell the story of London's rise by walking with you along the English capital's oldest streets, many of which date back 2000 years.
The triumph of London is also often a tale of "dirty money", from the Bishop of Winchester's brothels; sugar and the slave trade; and the East India Company's rape of a subcontinent and hooking of China on opium. Come with me to learn all about London's secrets
Highlights of the tour include:
- The Monument: Centre of the Great Fire of London.
- The Gilt of Cain: The City of London's first open recognition of the contribution of slavery to their wealth.
- The Modern City: the Gherkin, Cheese Grater, Scalpel and Walkie Talkie. Where the City stands in the world today.
- The Golden Triangle:The tiny alleys that housed the coffee shops of the 17th & 18th centuries frequented by stock market speculators and fraudsters but which also gave birth to modern capitalism.
- The Bank of England and the Royal Exchange: Financiers of sugar and the slave trade.
- Leadenhall Market: Stunning Victorian marketplace used as a set in a Harry Potter movie.
The tour will end a short walk from the Monument Tube Station where the tour started. I do have a card reader so can can take credit/debit cards for tips.
Welcome! My ‘London Essentials’ tour will cover the key sites within the historic royal quarter. Beginning at Wellington Arch marking the triumph of the Duke of Wellington against Napoleon, it ends at Westminster Abbey, the Royal Church of Coronation. On route, we will explore such highlights as Buckingham Palace, St James's Palace, Admiralty Arch, Trafalgar Square, Whitehall, The Horse Guards Parade, Downing Street and The Houses of Parliament.
I combine personal experience with informed historical perspectives so I can share the distinctive character of each site with peculiar details, fun facts, and local tales. My particular focus is the incredible history of the monarchy. As we walk, I will be sure to convey its far-reaching impact on the city, both politically and architecturally.
Street Art has been described as the most important artistic movement of the 21st Century, but it actually dates back to thousands of years ago. If you're a lover of art and culture then, yes, go to the National Gallery, go to the Tate Modern, and see the masterpieces created by the most famous artists over the last 400 years, but then join us on a Street Art tour and see what is happening at the grassroots level today. The work is beautiful, ever-changing and thought provoking.
But Street Art is not just pretty pictures, it is challenging and political and tells the story of the struggles of the working classes in Britain over the last hundred years.
You'll step back in time, and see how immigration into Brick Lane and the surrounding area has transformed Shoreditch from the poorest part of London, home to Jack the Ripper’s victims, to becoming one of the must see boroughs of the capital, home to pop up bars and shops, and more vintage clothes stores than you’ll believe.
Tour Highlights include:
- Street Art (Obviously!)
- A mix of spray paint, sculptures, stickers and stencils
- Banksy
- Mr Cenz
- Zabo
- Dreph
- Fanakapan
- Otto Schade
- Roa
- Shepherd Fairey
- Dale Grimshaw
- History of Brick Lane
- Spitalfields Market
- Old Truman Brewery
- Battle of Cable Street
- Gentrification of Shoreditch
The tour finishes at Truman Brewery, not far from Shoreditch High Street Station.
Please note, groups larger than 6 and any educational groups will need to get in touch to arrange a private tour, as they will not be able to join the public tour
How did an American billionaire end up buying London Bridge?
Why were the Romans asked to return to ancient Britain — immediately after being kicked out?
And why are there golden pineapples on top of St Paul’s Cathedral?
Find out the answers to these questions — and much more — on my tour of the Old City of London.
The City of London, also called “The City,” is both the oldest part of London — with many of its most important historical sites — and its modern financial centre.
On this tour, we will not follow the traditional route — instead, we’ll visit hidden gems you might never discover, even if you've lived in London all your life. I organise my tours in such a way that, by the end, you’ll know more about London than most locals.
I will take you through London’s 2,000-year history, beginning with its founding by the Romans, continuing through the early history of England and how the country became what it is today, and ending with the dramatic events of World War II.
On my tours, I believe my role is to help you have a great holiday. So even if you’re a local, I’ll be checking in with each of you to offer recommendations or help you navigate the city.
Hello and welcome to my London tour. I'm Jill inviting you to join me for a lovely stroll from Victoria station, past Buckingham palace, through St. James and to Westminster and the houses of Parliament, Big Ben and We tminster Abbey . We'll encounter the history and highlights of the area, including part of the Changing of the Guard ceremony if you join me for my 11 o clock tour on Monday, Wednesday or Friday or the 11 am Sunday parade. I have lived in London for twenty years and led my tours for five of those. I've worked in many of the buildings we'll see along the way and gathered lots of stories and tales from the history of the city.
We'll meet at the Ferdinand Foch horse statue opposite the Shakespeare pub at Victoria Station.
During the tour, we'll pass the Royal Mews and Buckingham Palace, make our way down the Mall encountering other lovely habitats and hidey holes of the Royal Family and their ancestors.
Passing St. James Park down the Mall, we'll then make our way down historic Whitehall experiencing all things parliamentary, police-like, and political party-ish.
We'll finally arrive at the Houses of Parliament to say hello to Westminster Abbey and Big Ben. I love to make sure my walkers get the most out of their visit so please come with lots of questions so we can make your tour your own.
Dickens described it as the place of “smoke and song”, little has changed. We call it London's home of Sex, Drugs, and Rock 'n' Roll. Soho is where you go for a good night out. It's where you go to let your hair down and be a little bit naughty.
In its long and varied history, Soho has seen it all; secret meetings of the Communist Party (under Karl Marx himself), virtuoso performance by an 8 year old Mozart, the home of the world's most famous lover, Casanova, a cholera outbreak that threatened to end life in London, and of course, it's had more than its fair share of alcohol induced scandal.
See where the Beatles played their first and last gig in London, and where Beatlemania was born. Join us as we visit some of the top music venues from the 1960s that helped to launch the careers of The Who, The Rolling Stones, and many more. We will saunter into what is left of the old red light district and take a stroll down the one and only Carnaby Street, the hub of swinging 60's fashion and the birthplace of the miniskirt.
This tiny district has left an indelible mark on pop culture and has risen from being a seedy dangerous realm thirty years ago to becoming one of the most famous and fashionable parts of the capital today.
Tour Highlights include:
- The London Palladium
- Leicester Square
- Carnaby Street
- Liberty
- The Beatles
- Jimi Hendrix's last gig
- The Cholera Outbreak
- The Old Red Light District
Please note, groups larger than 6 and any educational groups will need to get in touch to arrange a private tour, as they will not be able to join the public tour
